All Elite Wrestling (AEW) is set to broaden the accessibility of its pay-per-view (PPV) events by launching live streams on HBO Max starting with the highly anticipated “All Out” event scheduled for September 20, 2025, at ScotiaBank Arena in Toronto[2][5]. According to industry reports, this strategic move will not make HBO Max the exclusive streaming platform; instead, AEW PPVs will continue to be available across several major outlets including Prime Video, Triller, PPV.com, traditional cable providers, and other streaming services[1][2]. This diversified distribution is part of AEW’s broader approach to maximize audience reach and provide multiple viewing options for fans.
HBO Max will stream AEW’s PPV events live, and without advertisements, which represents a significant upgrade in user experience by offering uninterrupted viewing[1]. Moreover, the company’s marketing and promotional efforts will predominantly highlight HBO Max as the primary platform for AEW PPVs, suggesting a strong partnership emphasis, even as the events remain accessible elsewhere[1]. This dual strategy—promoting HBO Max while maintaining multi-platform availability—is notable in today’s competitive streaming market where exclusivity often limits audience access.
The September “All Out” event exemplifies AEW’s commitment to widespread visibility. In the United States and North America, viewers can access the event on HBO Max, but it will also be available on Sling TV, Dave & Buster’s locations, YouTube (in selected markets), and internationally via Prime Video and PPV.com[2]. This comprehensive list highlights AEW’s understanding of diverse consumer preferences and their intent to cater to the global wrestling fanbase.
Sources close to AEW and industry insiders shared with PWMania and Fightful Select that the company strategically chose this multi-platform approach to balance reach and fan convenience. According to a WWE insider familiar with content distribution trends, “AEW’s decision to expand onto HBO Max without restricting other outlets provides a competitive edge, as wrestling fans gain flexibility in how and where they watch premium shows” (PWMania.com).
This move is also expected to boost HBO Max’s profile in the lucrative live sports and entertainment streaming market—challenging other wrestling giants such as WWE who have historically relied on exclusive platforms like Peacock for streaming their signature events[1].
Subscribers to HBO Max can expect an enhanced wrestling experience, with the availability of full AEW special event coverage and a subscription starting at $9.99 per month, opening access not just to PPVs but also to AEW’s growing library of regular shows and specials[3][4][5]. The platform offers a TV-14 rating for content, fitting AEW’s brand identity which appeals to a more adult wrestling demographic compared to WWE’s often family-focused approach.
This development comes as AEW continues to solidify its position in the pro wrestling industry, offering fans innovative programming and events that rival long-established competitors. With legends and star performers regularly featured, these PPV events have become major entertainment spectacles, and the partnership with HBO Max aims to further elevate their production value and accessibility.
In summary, All Elite Wrestling’s PPV events will be prominently available on HBO Max starting with “All Out” on September 20, 2025, while remaining accessible on various streaming and traditional platforms to ensure maximum reach[1][2][5]. This delineates a hybrid strategy combining premium streaming quality with expansive platform availability—an approach that could influence the industry’s evolving distribution landscape. Sources close to the company affirm that this multi-channel distribution model aligns well with AEW’s goal to grow its fanbase globally and make wrestling content more accessible than ever before.